Prof. Adam Peruta of the S.I. Newhouse School of Public Communications at Syracuse University came back Aug. 25 with an updated presentation on AI and its use in media production as well as some other tidbits (a follow-up to his presentation from February of 2025). As he said, a lot has changed in the AI …
Mazda’s safety guru Jennifer Morrison discussed her company’s latest innovations and the overall state of the safety, advanced driver-assistance systems situation during her presentation/Q&A session IMPA webinar June 16. To view and hear the video and audio recordings of this program, please click on the headline above to go to the details page for posts …
BMW’s Nick Gerstner, product manager, Neue Klasse, filled us in during the May 19th webinar on two lynchpins of this Klasse: the upcoming (scheduled for 2027) battery-electric iX3 and i3 models. To view and/or listen to the presentation, click on the headline above (links in next two sentences work from the jump, not the homepage). …
Long-time IMPA member John Voelcker, who has covered the electrified-vehicle world for many years, spoke to the membership and guests for the April webinar. His CV includes writing about EVs for Car and Driver, edited Green Car Reports for nine years, and has written for Wired, Popular Science, Tech Review, IEEE Spectrum, and NPR’s “All Things …
Alex Knizek, director of auto test development, and Steven Elek, program leader of auto data analytics, explained how Consumer Reports reviews and rates vehicles as well as the data/reasoning behind its reliability ratings as the 2026 annual CR auto issue debuts. Click on the headline above to watch or listen to the informative presentation. To …
Strategic Vision President Alexander Edwards brought his unique perspective on the U.S. auto business to the December IMPA Zoom webinar. Best known for going beyond reliability surveys, Strategic Vision measures how buyers love (not just like) their cars overall and relative to the car’s cost. He looked at where the industry is now and where it …
Jim Porto, RIT photography professor and freelance shooter, talked about AI’s impact on image/video creation at a recent IMPA webinar. He talked about the evolution of visual-communications manipulation and some of the programs which can be used to do so. (Both the video and audio take a second or two to begin after being selected.) …
The March IMPA webinar addressed some key issues, primarily financial ones stemming from local, state and federal tax regulations. Jalen Vasquez, Hub Director and head of community for the for the Freelancers Union presented an overview on freelance media’s basic tax obligations and then took questions from the attending members and guests. The following are …
The largest IMPA gathering in more than a quarter century tuned in to hear a spirited presentation on AI by Adam Peruta, Associate Professor in the S.I. Newhouse School of Public Communications at Syracuse University and the director for the Advanced Media Management master’s program. Prof. Peruta provided an overview of AI, a look at …
IMPA is pleased to announce that it is now accepting entries in three categories for the prestigious Ken W. Purdy Awards for excellence in automotive journalism. Entries may be submitted until March 31, 2025. To learn more, please visit the Ken Purdy Awards page on this site.