For our live driving events, we usually structure a standard participation fee for all OEMs, as well as multiple additional sponsorship opportunities. Sponsors are given visibility through signage, event branding, display vehicles and, of course, the opportunities for journalist members to evaluate the vehicles themselves during the day and mention those vehicles in their upcoming work. Beyond IMPA, members of the New England Motor Press Association (NEMPA) and the Washington Automotive Press Association (WAPA) are invited to attend.
Below are typical participation and sponsorship opportunities, although IMPA is open to considering additional sponsorship and participation requests. For more details and for any questions regarding future sponsorships or programs, please contact our Treasurer, Mike Geylin at info@impa.org.
Participation Fee:
A single participation fee ($500) is charged for each manufacturer, allowing them to receive one ticket and bring as many vehicles as they would like. To secure your participation and a sponsorship, please contact Mike Geylin at info@impa.org with a formal request for him to send you an invoice.
Sponsorship opportunities for IMPA Test Day 2026 is $1,500 (in addition to the vehicle-participation fee) to help defray costs.
All sponsors received the following:
- Listing in all mailings and e-mail communication sent to members about the event once IMPA receives confirmation of your sponsorship.
- Signage at the event location.
- A post-event report that includes a list of all members who attended.
If you would like to sponsor something that is not listed here, please contact us.